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Veena is a Senior UX designer who loves to craft human experiences that solve people's real problems

Want to work together?

I am motivated by strategic problem-solving, hold a technical mindset, experienced in 5+ years of product design thinking, and am driven by empathy to create user-centered products that connect with people.

Work

Handpicked Projects...

Result of all the days filled with creativity and, of course, sweat!

Led the redesign of EDGLRD's company website reaching a wide network of over 600,000 leading artists, musicians & film directors for bringing Harmony's vision to live.

UX · UI · Website design · Prototyping · User Testing

EDGLRD

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Check out the live website

Hudl : Focus Flex

Led the redesign of the recordings tab to enable easy access to recorded videos for around 1400+ users in 320+ soccer clubs with the help of the Hudl Focus Flex mobile application

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Product design · Visual Design · Prototyping · B2C

Designed the MVP of a food-based mobile application that provides nutrient-rich alternatives for any fast food choice at nearby restaurants in a market of 500$ billion.

FoodSub

UX · UI · Research · Prototyping · User Testing

Securitas

Streamlined customer support by developing a cost-efficient platform called SecureChat for more than 150k customers, businesses, and service agents nationally and internationally helping them communicate more effectively.

Product design · UX · Research · UI · Prototyping · User Testing · B2B · B2C

JioMart Campaign Portal

Product Design, UI Design

JioMart

Designed and created a web content management portal to facilitate seamless campaign scheduling across MyJio and JioMart omnichannel platforms for 4 different teams

UX · UI · Stakeholder requirements · Prototyping · User Testing · B2B · SaaS

Product Design, UI Design

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Hudl Highlights

Performed an in-depth research and product analysis report on the Focus Flex camera to determine its impact on Hudl highlights for future product plans

UX · UI · Research · Prototyping · User Testing

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UX Research, UX Design, UI Design, Usability Evaluation

Side Projects...

On interesting topics with different technologies

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Mixie

Conversational UI · Product Design · Research · Prototyping · User Testing

Designed a next generation interactive smart bowl that guides a person from the start stage of a recipe until it gets perfectly cooked and ready to serve

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Dash-thru

COMING SOON

Conversational UX · Research · UI · Prototyping · Wizard of Oz Testing

Devised a multimodal (CUI+GUI) application compatible with CarPlay that allows easy in-car ordering while the person is driving

Worked and designed for

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What My Colleagues Said About Me!

I had the pleasure to work with Veena during her Hudl internship and would recommend her for her hard work, passion about design and customer needs, ability to learn and great attitude. Veena is honest and outspoken and I have always appreciated those qualities on my team.

Zeljka Hassler, Design Manager @Fleetio

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